How can marketing automation increase your lead generation?

When it comes to successful lead generation, perhaps the most influential factors are time and effort. From initial contact, through to nurturing and honing a relevant list of prospects, it often feels like it would be useful to have a second pair of hands for many lead generation tasks. This is where automation has proven…

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What recent changes have been made by Twitter to improve the user experience?

Just like Facebook, Twitter has been taking steps to try to refocus users on its platform towards better and more genuine interactions. For those who tweet, changes are incoming that are designed to encourage “healthy conversation” and more camera use. This is the first time that the platform has really, seriously evolved with a new…

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