The Performance Marketing Guide in Marketing Automation Email marketing gains a place in the Performance Marketing Guide, and rightly so. Were you aware that almost 4,000 companies operate in the marketing technology landscape? Do you know what that number was in 2011? 150. This spike in population has had major repercussions we, as marketers, hadn’t…
Predict your CTR before you send your campaign Picture this. You’ve slogged away behind your laptop for hours, creating the perfect email campaign that you believe is going to get you a CTR over the sub-1% industry standard. You’re about to hit send. But wait. What if I was to tell you there was a…
The Great British Split Test We love a split test here at CommuniGator! It’s the best way to settle debates about all aspects of design, and they’re easy to set up. We’ve collated the results of a whole host of split tests, our own and our customers’, and we’ll share you with them right here.…
CommuniGator’s Customer Marketing Case Study Find out how our customer focused marketing team use our marketing automation tool to improve engagement in their regular newsletters. Learn: The strategy we’ve implemented How we’ve increased our click-through rate from 2% to 20% with one Workflow The simple logic behind this seemingly complex Workflow If you’re interested in…
Dealing with the F in email marketing Pull your target audience from all corners of the internet. Use these tips and tricks to design better emails and ensure your email lives in the inbox for longer than 2 seconds. Included in this whitepaper: Eye-tracking influencing design The dark art of subject lines and preview panes…
CommuniGator’s Lead Generation Case Study Hear from our own new business marketing team on how they use the full range of CommuniGator products to get more from their lead generation. From: The strategy we’ve implemented The best tools to use within the Gator suite Creating a performing lead generation campaign If you’re interested in finding…
The architecture of an outstanding email design Use our 8-step infographic to build incredible email designs that can increase your open and click conversion rates. We’ve even thrown in a 6 point checklist to use when you’re designing your emails for better email marketing campaigns. Included in this infographic: Plain text template Vs. HTML-led template…
How IP lookup technology can improve your website ROI This whitepaper will address how you can find new ways to connect with your potential customers online using the IP lookup tools available on the market. Discover how they work and the best practices to improving your website ROI. In particular, this whitepaper covers: Why IP…
Confirmation Opt-In: What You Need To Do With the new General Data Protection Regulation (GDPR) rules set to come into force on the 25th May 2018 now’s the time to get your contacts (prospects AND customers) to opt-in to your mailings. Find out what changes you’ll need to make to your website to the following…
Killer workflows that save time & deliver the goods Discover our top 5 tried and tested marketing automation campaigns (and how to build them!) that will save you time and deliver serious results. Plus, we’ve also added our best practice tips on how to plan your marketing automation campaigns. Get started today, building your own:…
