How CommuniGator Combats Bot Activity Email Marketing is a big player in a Marketer’s arsenal, and if the results they generate aren’t accurate it can have a far-reaching impact across the marketing strategy. If the precious opens and clicks are triggered by error, then it can cause follow up activities to be initiated by mistake.…
How to avoid spam filters Before your email marketing can have an impact, your email has to overcome the large hurdle of being delivered in the first place and get into the appropriate inbox. Unfortunately, 10-12% of the emails you send will disappear into cyberspace due to very robust, automated technologies in place to prevent…
CommuniGator’s GDPR Confirmed Opt-In Service Although 25th May 2018 seems a while away, there’s a lot to do to ensure that your data and B2B marketing practices are compliant with the new regulations. Included in this brochure: Find out how to become GDPR compliant by 25th May 2018 The 8 steps covered in our double…
Your GDPR Double Opt-In Guide This GDPR double opt-in guide is designed to help you make your email database GDPR compliant by May 2018. Use this step by step guide to: Understand why you need a double opt-in process The difference between single and double opt-in What it takes to create a successful double opt-in…
Your GDPR Step by Step Guide The countdown begins! It’s not long now til the GDPR comes in to affect, and while no one can be 100% sure what is going to happen, we’re going for a belt and braces approach. That way, if we prepare for the worst and it doesn’t happen, we have…
Create a highly effective B2B email marketing campaign This paper contains tips that you can easily put into action, along with a more strategic view on how to ensure you’re using email marketing software as a highly effective aspect of your digital marketing mix. Included inside: Challenges and Opportunities Deliverability & Spam Marketing Automation Target…
The art of lead scoring Understand the differing degrees of interest or purchase intent based on website visits over time using lead generation software that has lead scoring built in. In this guide, we cover: The important considerations of lead scoring The practice of lead scoring How page scoring assists your scoring functionality How categorising…
5 steps to getting started with lead scoring Identify prospects that are ready for direct sales contact with automatic lead scoring calculations. Use a mathematical formula to rank your potential customers with lead scoring software. Included in this guide: The case for lead scoring A step by step approach Measurements & refinements to consider If…
The importance of lead scoring As lead generation becomes a natural extension of your sales and marketing strategies, it’s important for you to identify the right leads. Discover: What you need to know about lead scoring in your industry Why lead scoring is becoming essential for your business What you need to do before you…
Artificial Intelligence for Marketers: A Beginners Guide One of the hottest topics on every marketers lips right now, Artificial Intelligence, is taking the marketing world by storm. And we are at the front of it! We take a look at every aspect of AI when it comes to using the technology to your advantage, from…
