Our email marketing bible
Email marketing can hold its own as your most productive and effective tool. Unfortunately, this effectiveness means that your email will have to compete with lots of others for your leads’ attention. That’s why our Marketing team are cracking open their trusty Email Marketing Bible to share the secrets to creating emails that deliver the goods.
We’ll take you from basics like how many links to include, through to using dynamic content to make your emails that bit more personal, and even how to make the most of landing zones.
In this webinar we covered:
- The key design elements to think about
- How different senders get different reactions
- When to send for maximum impact
